Emerson Lovelace

Emerson is a fifth generation native of the Mississippi Delta dating back to the late 1800’s. With strong family ties in the Indianola Commercial Real Estate Market, Emerson manages and consults both clients and prospective clients on real estate opportunities in and around Sunflower County, MS.

After graduating from the University of Mississippi with a Bachelor of Business Administration degree in 1998, Emerson spent a year enjoying the mountains of Aspen, Colorado which proved to be a much-needed prospective change for his future plans. His first job in real estate would be realized in Denver, Colorado as a real estate mortgage consultant, followed by six years managing a successful financial futures trading group at the Chicago Board of Trade.

Originally receiving his real estate license in 2006 selling homes along the beaches of Highway 30A in Florida, Emerson has since held real estate licenses in both Georgia and Mississippi as well. Shortly after moving back to the Mississippi Delta in 2013 to manage and sell his real estate investments, he decided his love of the area was just too strong to move away. As a consultant with his late father’s firm Lovelace Real Estate Investments, Emerson built a successful real estate investment portfolio he proudly manages to this day.

Over the course of his professional career in real estate finance, sales, consulting and management, nothing is more important to Emerson than the fiduciary relationship with his clients. Attention to detail, hard work, dedication, and an open mind are of the utmost importance to him getting the job done right and maintaining long lasting relationships for the future.

Please give Emerson a call to assist in your next real estate endeavor, he looks forward to working with you!


Charlie Heinsz

Charles C. Heinsz Jr. (Charlie) was born in Shelby, MS a small community just north of Cleveland. He graduated from Bayou Academy and then attended the University of Mississippi, but always had a longing to return to “Blue Cane” the family farm, where he still lives today. Charlie’s father Charles C. Heinsz, Sr. and grandfather C.E. Heinsz relocated from their farm near Crowley, Louisiana in 1950 to what is now his family farm near Shelby, in Bolivar County. They were one of the first five or six families to grow a rice crop in “The Delta”.

For 38 years, Charlie farmed with his family growing rice, soybeans and wheat. In 1980 he married the love of his life, Beth Hackney Heinsz, and together they raised three children Brittany, Brigham and Charles C. Heinsz III (Tres). Charlie and Beth are proud grandparents to a beautiful little girl, Charlie Kerr.

As a life-long native of Bolivar County and a seasoned real estate professional, Charlie recognizes and values the trust his clients place in him and strives daily to exceed their expectations. His enthusiastic, “can-do” attitude and caring nature is ideal for identifying each client’s desires and skillfully guiding them to fulfill their real estate goals. Being raised in The Delta, Charlie understands and appreciates the many unique benefits of life there with its unmatched beauty, culture and rich soil! He feels incredibly blessed to work with amazing clients who become his friends and a strong part of his network.

Charlie is a member of the Cleveland Board of Realtors, National Association of Realtors, Mississippi Association of Realtors, the Realtor Land Institute, and a graduate of the Real Estate Training Institute. He is an avid hunter and outdoorsman, a Life Member of the NRA, Safari Club International, MS Bowhunters Association and a Ducks Unlimited Diamond Life Sponsor. In his free time Charlie enjoys being on the farm observing the crops, giving advice when asked, watching wildlife and admiring the Lord’s creations. Together, with his family, Charlie can be found in Oxford supporting the Ole Miss Rebels, something he is very passionate about.


Tracey Bell

Tracey is a native of Cleveland, Mississippi; she was raised in the family furniture business by her parents Becky and Gary Garrett. After graduating from Bayou Academy, Tracey went to The University of Mississippi and later transferred to the University of North Carolina at Wilmington where she earned a degree in Business Management. After college, she lived in Nashville, TN; Beverly Hills, CA; Destin, FL; and Whitefish, MT all to return home to the Mississippi Delta. Tracey will tell you there is no place like home and absolutely no place like the Mississippi Delta!!!

Real estate is a passion for Tracey. She began her real estate career in 2004, flipping houses. She went on to get her Florida real estate license in 2012, her Mississippi real estate license in 2015, and her Mississippi Broker’s license in 2019. Tracey is a member of the Cleveland Board of Realtors, National Association of Realtors, Mississippi Association of Realtors, the Realtor Land Institute, and a graduate of the Mississippi Realtor Institute.

Tracey has built a solid foundation of clients in the community, through her professionalism, attention to detail, and commitment to always putting her client’s needs first. Tracey will work just as hard for you on day one as any other day of the year. Tracey’s knowledge of the local market provides her with valuable skills that she uses daily in real estate negotiations, educating homebuyers and sellers, and effectively marketing the listings.

Tracey and her husband, Warren Bell have five children.  When not working real estate, you will find Tracey in a deer stand being a guide for one of the kids, at the lake, tagging along on one of Warren Bell’s hunting adventures, playing tennis and spending time with friends. She works hard and plays hard. Tracey is always trying to teach her kids the value of work; you will see her around town cleaning rental houses or cutting yards with her children. There is nothing too big or too small she wouldn’t do for her family, friends, or clients. Call Tracey today; she is ready to work for you!!